RAPTERRA: CONQUER THE SKIES
SIX FLAGS - KINGS DOMINION RIDE LAUNCH
With fierce competition from nearby parks, Kings Dominion had to make a big statement for its new launched wing coaster—the tallest and longest of its kind in the world.
So, we didn’t just introduce Rapterra… We created an immersive spot that allows people to experience what possessing the powers of the mighty Jungle Hawk feels like from the POV of the hawk itself. It is an invitation to soar, dive, twist, and turn – a mere taste of what the true and thrilling experience will be like.
ROLE
Concept development
Script writing
Production
Social support
CREDITS
Client: Six Flags
Agency: TMA (The Marketing Arm)
Art Director: Andrea Wood
Copywriter: Briana Sandoval
CD: Emma Quinn
ECD: Kevin Kebler
Production: Versus NY