#JAKETOK
THE GIST
It’s been a year of JakeTok and the people are here for it. In order to adapt to TikTok’s natural and authentic (aaand sometimes weird) ways, we positioned Jake from State Farm as a self-aware, Millennial dude just trying to spread funnies and good neighbor vibes.
CREDITS
Agency: TMA Creative director: Jenn Page Art director: Andrea Wood Copywriter: Briana Sandoval Production: Lindsey Dzura, Matt Poness
TIKTOK
COMING SOON
Feeling #blessed because I had more than 2 mins to take this adorable pic
Get in neighbors, we’re going khaki shopping #ItsOctober3rd
Swipe to see my epic dinner game plan 👉🏽
Does anyone else stand outside for like a minute to see how cold it's gonna be?
Okay, important question—flats or drums? 🧐👇🏽
Posting the last pics in my camera roll
Last night was a movie 😜🎬
Coming soon 🔥🔥 Drop your Thanksgiving bars 🎵 in the comments 😅👇🏽
Why does every rom com involve a grand gesture at the airport?
Drop your sign 👇🏽
Dreaming about kickoff like…
If I can make it through this winter, so can this plant 🥶🪴
